Thursday, December 26, 2019

Criminal Justice Data Quality - Free Essay Example

Sample details Pages: 6 Words: 1662 Downloads: 8 Date added: 2019/02/20 Category Society Essay Level High school Tags: Criminal Justice Essay Did you like this example? Research study has been done on prosecution of child sexual abuse cases from the past few decades. In today’s paper, this research has been studied and provided facts, methods and conclusion with the help of five articles. A meta-analysis of rates of Criminal Justice Decisions. Using coplink to analyze Criminal-Justice Data. Risk-appraisal versus self-report in the prediction of Criminal Justice outcomes: A meta-analysis Prosecution rate and quality of the investigative interview in child sexual abuse cases. Factors associated with delays of days to decades to criminal prosecutions of Child Sexual Abuse. Introduction and Observations: From the first article, it is evident that this study meta-analyzed rates of criminal justice decisions in 21 studies of prosecution of child abuse. Rates of referral to prosecution, filing charges, and incarceration varied considerably. Compared to national data, child abuse was less likely to lead to filing charges and incarceration than most other felonies but more likely to be carried forward without dismissal. Thus, prosecuting child abuse is generally neither feckless nor reckless. Rates can be misleading and cannot be the sole measure of prosecution success. Don’t waste time! Our writers will create an original "Criminal Justice Data Quality" essay for you Create order From the second article, the Coplink project, which unites the technical expertise of the University of Arizona’s Artificial Intelligence Lab with the Tucson Police Department’s law enforcement domain knowledge. Coplink serves the community by bridging the gap between conducting research in cutting-edge technologies and solving real-world problems such as helping police officers fight crime. The Coplink project attacks several problems existing in many law enforcement agencies by developing a model integrated system that lets law officers’ access and share information with other agencies. Coplink has the additional goal of developing consistent, intuitive, and easy-to-use interfaces and applications that support specific and often complex law enforcement functions and tasks. From the third article, it has been observed that the risk-appraisal and self-report procedures are divergent methods of data collection, with risk-appraisal procedures relying in part or in whole on historical, chart, and non-self-report information and self-report measures relying exclusively on self-report data. The risk-appraisal/self-report differentiation should not be confused with actuarial and clinical methods of prediction, as both risk-appraisal and self-report methods of data collection can be entered into actuarial decision models or treated clinically. The five risk-appraisal procedures which will be used to for a meta-analysis are: Historical-Clinical-Risk Scales (HCR–20), Lifestyle Criminality Screening Form (LCSF), Level of Service-Inventory (LSI), Psychopathy Checklist (PCL), Violence Risk Appraisal Guide (VRAG). more self-report measures will also be included, such as BDHI, etc. From the fourth and fifth article, a brief analysis about the prosecution rate in child sexual abuse cases. From the study, it has been examined that the reason for the low prosecution rate in child sexual abuse cases is the poor quality of the interviews conducted by the interviewers. The relationship between interview quality and prosecution rate has been clearly examined in this research. Interviews with the older children has been of good quality on one hand and when it comes to interviews with young children has been of poor quality on the other hand. There are various reasons behind this poor quality. Analysis: Most of the child sexual abuse cases resulted in many psychological problems especially in younger children. Child sexual abuse can always affect children by causing trauma on the child and resulting in cascading effects in terms of social, sexual, physical and mental problems. This research has been conducted in Sweden and Canada and it has been found that the number of child rape cases have been rapidly increased up to 450% from the year 1987 to 2003. There has been tremendous increase in small abuse cases like sexual harassment about 200% in the same time period. Based on the increasing knowledge of parents and social media effects, people are coming forward and registering cases. These cases have been taken seriously and the convicts who got imprisonment have been increased from 73 to 145 in the same time period. It has been observed that the rate of reporting is higher than the conviction numbers. There are many reasons behind these figures. One of the main reasons for this low-quality prosecution rate is there is no evidence except the child’s statement. There are statements against this saying that due to advanced medical examinations, the convicts can be easily given imprisonment which will be a big evidence to the justice. Justice has been facing problems with the cases of preschoolers than the teenagers. Hence, interviewer has a challenger when interviewing them which results in a bad quality. In Canada, a maximum of 55% CSA cases were filed in the year 2012 and it has been observed that most of the victims are under age 18. These cases have been becoming a challenge to criminal courts not only in Canada but also in most of the American states, Australia, UK, Europe. Below are only the published CSA cases in Canada from 1986 to 2012. There has been increase in the percentage of cases between the years 1991 and 1998. A substantial decrease can be seen in the years 2000 and 2002. Factors associated with delays to Criminal Prosecutions of CSA: There have been a lot of changes in the criminal justice in the past 30 years and there are few factors which are related with the delays in prosecutions of CSA cases. Judicial warnings are no longer mandatory in most jurisdictions. To lessen the trauma of testifying, courtroom modifications are in the form of testimonial supports but they are fully in progress. An attitude that children’s evidence is inherently unreliable. Knowledge of terrifying forensic system is very low in children which always plays an important role in evidence. Methods: In contrast to a traditional literature review, a meta-analysis statistically combines results in an objective manner to summarize and synthesize selected empirical studies (Cooper Hedges, 1994; Lipsey Wilson, 2001). In addition, meta-analysis provides a foundation for future research by identifying what is and what is not known about a particular topic. Rates were calculated for the following decision points in the prosecution of child abuse: referral, filing criminal charges, diversion, carrying cases forward (versus dismissing them), guilty plea, trial, conviction, and incarceration. Comparison data were gathered from 12 national studies of prosecution in urban areas conducted for the U.S. Department of Justice (DOJ) 328 TRAUMA, VIOLENCE, ABUSE / October 2003 from 1977 to 1998. Crime analysts and detectives create knowledge from information daily by analyzing and generalizing current criminal records. In general, building a domain-specific concept space (CS) involves three main steps. First, to locate the sources from which they will derive terms or concepts, developers must identify document collections in a specific subject domain. Second, the terms must be filtered and indexed. At last, a co-occurrence analysis captures the relationships among indexed terms. Data for this meta-analysis were identified in a computerized search of the PsycINFO, National Criminal Justice Reference Service, and Cambridge Scientific Criminal Justice Abstracts databases, followed by several expert opinions. Effect sizes were point-biserial correlations computed between a continuous risk-appraisal or self-report predictor and a dichotomous outcome. Individual Z scores were calculated for each effect size. They carried a research by observing 18 video-taped interviews with children which were provided by the officers. After going through every interview of each child, they finally categorized their analysis in 12 aspects along with the interrater reliabilities which is intraclass correlation with a scale rate of 1 to 5. Table 1. Twelve aspects used to analyze the interviews and the intraclass correlations Aspects of the interview Intraclass correlation The extent to which the interviewer establishes ground rules (i.e. Do you know the difference between telling the truth and a lie? Explaining that it is ok to answer I don’t know; Explaining why the same question may be asked several times) 0.87 The extent to which the interviewer builds rapport with the child 0.65 The extent to which the interviewer use closed-end or open-ended questions (1=only closed end; 5=only open ended) 0.60 The extent to which the interviewer allows the child to tell the story without interrupting 0.73 The extent to which the child seems tormented during the interview 0.92 The extent to which the child verbalizes negative emotions during the abuse 0.92 The extent to which the interview consists of short questions and long answers 0.76 The general quality of the interview (1=very bad; 5=very good) 0.68 The extent to which the interviewer allows the child practice free recall? * 0.00 The extent to which the interviewer encourages the child to tell everything about the abuse†  0.49 The extent to which the interviewer helps the child to report details about one specific event of abuse (when frequent abuse) †  0.45 The extent to which the interviewer uses techniques from the Cognitive Interview* 1.00 The last four aspects were excluded from further analyses. *Aspect was excluded because of no variance. Aspect was excluded because of to low intraclass correlation. Conclusion From the articles, it can be concluded that for the child abuse studies, the Q statistic was statistically significant at p Coplink CS has been successfully deployed at the Tucson Police Department, where crime analysts, officers, detectives, and sergeants from 16 departmental units use the technology voluntarily as part of their daily investigative routine. This cross-section comprises approximately 30 to 40 percent of TPD’s investigative units and includes 90 percent of the crime analysts. Investigative units include adult and child sexual assault, aggravated assault, auto theft, elder abuse, community office, fraud, gangs, homicide, undercover, neighborhood crimes, night detectives, patrol, robbery, and warrants. Although risk-appraisal procedures displayed an advantage over self-report measures in recidivism prediction, the two methods produced comparable results when the meta-analysis was restricted to investigations using content-relevant self-report predictors. Incremental validity analysis of 72 risk-appraisal/self-report contrasts revealed that both sets of measures accounted for criminal justice outcomes beyond the variance attributable to the alternate method.

Wednesday, December 18, 2019

Abraham Lincoln was a Hypocrite Essay - 988 Words

Abraham Lincoln was a Hypocrite Abraham Lincoln was always known as a good and honest man. There are many other opinions that refute this statement. Many theories say that Lincoln was far from good and honest. Throughout his life he tried to do good then as president he tried to hold a nation together by tactics that could be looked at as unpleasant. Abraham Lincoln is considered a hero to many, but he could also be looked at to be a hypocrite and a racist because of his ideas about the Negro race and slave policy during his time. Abraham Lincoln was born on February 12, 1809 in Harden Country, Kentucky. From an early age he was known as Abe. Lincoln later moved to Kentucky with his parents. Lincoln always wanted to be a†¦show more content†¦pag.). This clearly shows that Lincoln was not out for the Negro but just to preserve the union. He says in many other debates that he thought the Negro had a physical difference from the white man as well as an intellectual difference (Lincoln-Douglas, n. pag.). Lincoln was considered by many in the south to be a bigot, a white supremacist who wanted segregation and opposed civil and political rights for blacks (Oates 21). Stephen B. Oates talks of many of the theories in his book, like that many southerners concluded that Lincoln was with them in the matters of race (22). Many of these examples show that Lincoln was a hypocrite of some sorts. He would appeal to the southerners by making statements that led them to believe that he was against the Negro. Yet he was writing the emancipation proclamation that was supposed to free all of the slaves. This also is debatable that the proclamation freed any slaves at all. The emancipation proclamation is looked at by some as one of the most far-re aching pronouncements ever issued in the United States (Oates 25). 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Due to his actions before and during the Civil War, it seems as though Lincoln always viewed slavery as a terrible thing that must be stopped immediately. But that was not how he always felt. Lincoln’s views on slavery varied during his political career and his plan of action wasRead MorePower Leads to Corruption1413 Words   |  6 Pagesmore corrupt one is likely to become (Biography of Lord Acton.). Although some commentators argue that there is no correlation between power and corruption, however Lord Acton was right because power makes individuals egocentric, makes the powerful less sympathetic towards those who are inferior, and makes a person hypocrite. First of all, power is such a tool that it makes individuals egocentric. The standard of living brought by power for its bearer is hard to quit. 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Tuesday, December 10, 2019

Case Study Philips free essay sample

Describe the vertical and horizontal structuring of corporate communication within Philips. What can you say about the effectiveness of these structures in the light of the company`s repositioning around sense and simplicity and its increased focus on managing its corporate reputation with different stakeholder groups? When it comes to the vertical corporate communications within Phillips, it comes down to the idea of Prast and colleagues selecting a communication model that fits and support the culture, strategy and configuration of Phillips with themes that serves as a common reference point as stated by Prast and an example is the ‘orchestration model. ’ this is vertical because the decision comes from Prast office and it is shared across board, so it has a central function which makes it higher than the regional departments. The horizontal structure is the decentralized local communications departments which are made of teams and professionals in the local offices, which includes the human resource, finance and other important departments that engage with the stakeholders. We will write a custom essay sample on Case Study Philips or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Even though they have a common them message, they are autonomous and can find other ways to achieve the goals of central theme. When the corporate communication, is sentralized the effectiveness of the corporate reputation message will not be as effective as a desentralized, because stakeholders from different regions have different perceptions of ideology and behaviour. . To what extent do you think that process survey tools can be effectively used within corporate communication in other multinational corporations? Are these tools applicable to any type of multinational or does their effectiveness depend on characteristics of the corporation, such as its size, strategy or culture? The process of survey tools can be very efficient, but the outcome can vary from company to company and also on how it is been used. In Philips case the survey tools was to reflect the wider emphasis on standardization, optimization and measurement within the engineering culture of the company. It also helped in making the corporate communication processes more visible and consistent across the company and strengthened the accountability of corporate communication by improving its performance and delivering results. When discussing if tools are applicable to any type of multinational company or not I would say that it also is dependent on the size of the company. A simple survey amongst the employees to see what they currently feel towards the company is more applicable to a smaller company than a large company. It is also much easier for employees to voice their opinions in a smaller company. To have an arena for the employees to voice their opinion is important regardless if it is a big company or small, this to make them feel like they are a part of the company. This also makes it easier for the company to have the employees work in tune. A good example is First Capital Connect (FCC) which is a train operating company in UK. Their results of a staff survey showed the need for an internal campaign to change the culture. Objectives were set to engender a feeling of belonging to FCC among staff to ensure that they felt valued and to develop a two-way communication empowering staff to deliver excellent customer service. A campaign was built and was successful. Employees felt engaged and empowered staff to deliver good customer service. The campaign also resulted in a significant reduction in train delays and an increase in overall customer satisfaction. (Tench and Yeomans, 2006) Through this example one can draw a conclusion in that the effectiveness of the survey tools are depended on the size, strategy and culture of the corporation.

Monday, December 2, 2019

Sarah Osorio MCHS Essays - Indian Religions, Buddhism, Religion

Sarah Osorio MCHS Jae/Final Project 12/5/16 The Principles of Buddhism Buddhism is a widely followed religion by many countries. It was founded about 2,500 years ago by an Indian prince named Siddhartha Gotama. The prince grew up in northeast India, in a place which is known today as Nepal. The prince was born around 563 BCE , to King Sudhodana and Queen Maya. The prince lived in a palace with his family, which was gifted to him by his father. As Siddhartha matured, he became known as the Buddha, which means the enlightened one . Buddhism is derived from Hinduism, but there are still many differences. For example, Hindus follow polytheism, while Buddhists follow atheism. Also, Hinduism has the caste system, which is based on skin color and wealth. The reason Hinduism and Buddhism have such a strong relationship is because the in the area in which Buddhism was born, there were many practicing Hindus. They also have things in common such as reincarnation, they both believe in Nirvana, and they both believe that life is suffering. As the religion evolved, people interpreted things Siddhartha said in two different ways. These are known as Theravada Buddhism and Mahayana Buddhism. Theravada teaches its followers to worry more about themselves than others and that reaching N irvana is their ultimate goal in life. Nirvana is similar to heaven for Buddhists. In Nirvana, there is no suffering, desire, or sense of self. Unlike Mahayana, they strive for wisdom first, meaning they strive to be as open minded and well informed as the Buddha. While Mahayana teaches to always put others needs before one's own needs, Mahayana believes that compassion is the highest virtue. Specifically, caring and being empathetic towards others is the best quality to have and shows great humbleness. While the people who follow Theravada have the ultimate goal to reach Nirvana for themselves, the followers of Mahayana strive to help the people around them reach Nirvana. Although Buddhism has these two different views, they both believ e in the four noble truths and the 8 fold path. These are guidelines that tell Buddhists how to live their lives. The 8 fold path teaches people to always have respect for one another and to focus on what is important . Such as having right intention, understanding, and action. The 4 noble truths teach you that although life is suffering, it always has an end. Buddhist's have two ways of looking at the belief system, both with a different perspective on life, but the belief system of Buddhism and the Buddha are selfless. Siddartha Gotama, the Buddha, made sure that all beings were taken care of even if it meant damaging his own relationships. One day the prince came across a white swan that was injured, he saw the bird and immediately began to help it. For example, "He said that he had saved the swans life, and therefore it belonged to him" (3). This shows that the prince is selfless because he didn't care about the fact that the swan technically belonged to his cousin, only that he was able to save it. Although it might have angered and hurt his cousin, the prince was more worried about the fact that the swan was injured and was willing to risk anything to save it. Both boys wanted the bird so badly that they took it to the court, but as expected Siddartha won and got to save the bird's life. In following the Buddha's example , Mahayana Buddhism teaches its followers to help all members of the community and to put others before themselves. According to the class lecture on November 14, 2016, the Mahayana version asks its followers to hold off on entering Nirvana, "To help all others...enter first . " Siddhartha shows this when he goes on his journey to cure people's fear of old age, disease, and death. Although this took a great toll on his body and eventually made him extremely thin and endure whatever mother nature had to offer him, he persevered and was focused on the well being of his community and helping put an end to sorrow. He was more worried about the well being of his

Wednesday, November 27, 2019

Comparing The Deserter by Winifred M Letts and The Hero by Siegfried Sassoon Essay Example

Comparing The Deserter by Winifred M Letts and The Hero by Siegfried Sassoon Essay Example Comparing The Deserter by Winifred M Letts and The Hero by Siegfried Sassoon Paper Comparing The Deserter by Winifred M Letts and The Hero by Siegfried Sassoon Paper Essay Topic: Literature Both poems are during the period of war. Each of these two poems is talking about a certain person during the war time, whether he was seen as great man or an ignorant abandoner, both poems relate to a significant person. From the beginning of the story, we can already separate which one is seen as a hero and who is seen as unforgiving. The two poems begin with a completely different tones; one is delightful, but The Deserter starts already in the first verse with an unnamed man and the reader already sees him as worthless and unimportant. In The Deserter there is a clear sign of repetition in the verses 4 to 5, so as to emphasis the faults that this nameless man committed and show his mistakes in a deeper aspect. During the entire poem, the man is described as a frightened child and is seen as a hare, which is the animal at the bottom of a food chain, nonetheless worthless and unimportant. The colours described in this poem are dark, signs of death and abandon, of fear and darkness, where grey is the most dominant. Yet again, in verses 24 to 25, a repetition of an English bullet in his heart shows that the author is feeling a sense of betrayal by this lost man and how he must have left his troops and men behind, dependent on him all along. Betrayal during war times war unacceptable, yet quite frequent. This poem enables us to see that even though this happened rather often, deserting the field was seen as offensive act. In Verse 16, the author mentions the fear of death that many soldiers had at the time; it seems that it is something which is dishonourable even though it is only natural for a man to fear death and what is beyond. In this poem, it seems that whatever the deserter does, even if it is a simple action; the author will view it as wrong and judge him furthermore for his previous actions. When the author describes the mothers reactions to his death, it is seen as ironic and a rather dark humour against the young fellow yet again. It seems that even his own mother would be distraught if she knew the about his sons death. It feels unfair for the reader to see this but the poem ends on a rather unsatisfying note. The author places the deserter into a deserters grave, a place where only the worthless people settle and is not worth any visiting. The Hero is a poem that is different to The Deserter in many ways. Even if in the two poems, the authors are describing soldiers from the war, their faiths are completely different and the authors attitude towards them also is. From the beginning the author sees the death of this young man a tragedy rather than deliverance and he does not criticise his actions rather than his personality. The poem immediately starts with the mothers reaction to the young mans death, whereas The Deserter ended on that point. When the mother says that she is so proud of how her son dies, it shows how moved she is by his death and how even though she is full of sadness, she cannot help but to be proud. But as the poem continues the tone slowly becomes more pessimistic and ironic than at the start. The writer describes how the officer lied about the entire ordeal and mimics the mothers sadness. The writer has had a drastic change of view from the beginning and now the dead soldier is no longer seen as glorious but rather pathetic, and the mother is seen as rather modest. This poem also ends on a slightly awkward note, explaining that no one cared about the way this young man perished except that lonely woman with white hair, showing somehow that she is the only woman that ever cared for her son. In both poems, the mothers are the ones that play the role of the appearing parent, this is most probably because mothers are seen as more sensitive and they are more patient towards the wait for their sons news. Both stories end, with the mother proud, even though neither of the parents truly knows what happened to their sons. The two poems are quite ironic in a way and set an uncomfortable ending, something which keeps the readers on edge. Both poems successfully show us the difficulties of the war, and for many soldiers, it was terribly hard to deal with and many suffered and simply wished to travel back home or disappear from the battle field.

Saturday, November 23, 2019

A Quiz About Misplaced Modifiers

A Quiz About Misplaced Modifiers A Quiz About Misplaced Modifiers A Quiz About Misplaced Modifiers By Mark Nichol Modifying phrases intended to provide clarity can be counterproductive if placed in the wrong position in a sentence. Repair the improper installation of modifiers in the following sentences, then compare your solutions with my revisions at the bottom of the page: 1. â€Å"Joseph Priestley began to suspect that air was not a simple substance while he was at Leeds.† 2. â€Å"It was under these conditions that Protestantism was introduced to Europe, a branch of Christianity that declared public festivities sinful and vulgar and convinced large numbers of people that their lives should be spent on disciplined labor and worship.† 3. â€Å"He had accumulated millions of dollars there that couldn’t be taken out of the country according to rules established after the war ended.† 4. â€Å"I already had a number of books and comics under my belt I had drawn with my brother.† 5. â€Å"A list of states with the highest past-year rates of driving while under the influence of alcohol among adults ages 18 or older follow.† Answers and Explanations 1. As organized, this sentence implies that the scientist limited his doubts about air’s composition to the time he spent in Leeds, rather than stating that his suspicion began during his time there. To clarify the sentence, move the modifying phrase to the head of the sentence, and, for good measure, change the tense of the second verb, because air’s substantive nature has not changed since Priestley’s lifetime: â€Å"While he was at Leeds, Joseph Priestley began to suspect that air is not a simple substance.† 2. Because Europe is the noun immediately preceding the gloss, a reader might assume that the gloss defines Europe, rather than Protestantism, the correct subject of the definition. To eliminate that ambiguity, move the reference to the continent to the end of the sentence so that the definition is a mid-sentence parenthetical: â€Å"It was under these conditions that Protestantism, a branch of Christianity that declared public festivities sinful and vulgar and convinced large numbers of people that their lives should be spent on disciplined labor and worship, was introduced to Europe.† 3. This sentence is not egregiously incorrect, but the phrase beginning with according seems to modify country. It would be easier to read and the most essential information would effectively be reserved for the end of the sentence with the phrase inserted as a parenthetical: â€Å"He had accumulated millions of dollars there that, according to rules established after the war ended, couldn’t be taken out of the country.† 4. As constructed, this sentence implies that the writer and his brother had collaborated on drawing a belt, under which a number of books and comics were kept. The phrase â€Å"under my belt† should be shifted closer to the head of the sentence: â€Å"I already had under my belt a number of books and comics I had drawn with my brother.† 5. This painfully contracted sentence needs to be relaxed. The impetus to avoid a weak â€Å"to be† form of a verb is admirable, but it is awkward for that verb to be located at the very end, after a confusingly extensive subject. It would be better to immediately state the location of the list, then uncoil the tightly wound phrase identifying the subject of the list: â€Å"The following is a list of states with the highest rates of adults ages 18 or older who drove within the last year while under the influence of alcohol.† This is a rare instance in which the modifying phrase (in this case, the subject of the list) is more effectively placed at the end of the sentence, rather than inserted somewhere in its midst. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Grammar category, check our popular posts, or choose a related post below:50 Redundant Phrases to Avoid40 Synonyms for â€Å"Different†Especially vs. Specially

Thursday, November 21, 2019

Examine the reason why chinese restaurant has been becoming popular in Essay

Examine the reason why chinese restaurant has been becoming popular in UK - Essay Example Two thirds of this is chilled, having grown by 26% in value terms since 2002; however, frozen sales are bucking the general trend for long-term decline that has been witnessed across the other ethnic cuisine markets. The main purpose of the study is to find out the reasons attached with the popularity of Chinese restaurants in U.K. The main aim of this paper is to summarise what has been written so far about the advantages of the Chinese food and to examine the reasons of the popularity of Chinese food in UK. Although there is not a very large amount of data available on the topic which was the main reason of undertaking the research study on the topic but still below I will present a review of the literature written so far. The increasing problem of obesity has been an important issue in the last decades in UK, which has lead to a remarkable transition in the structure of the diet of British people (Popkin et al., 1993). The composition of the Chinese diet is lower in fat and meat, and higher in carbohydrates and fiber (Du et al., 2004). Additionally, decreased levels of physical activity and leisure are linked to increases in the prevalence of an overweight condition, obesity and diet-related non-communicable diseases (Du et al., 2002). In 1980s a new breed of Chinese restaurant arrived (at least it took that long to reach the provinces) which provided lighter, tastier Chinese cooking demonstrating regional differences. There was one drawback, however, which was that this new type of restaurant was much more expensive than the original cheap ‘n tasteless ones (Canham, 2005) The success of Chinese dishes depends very much on the authenticity of the recipes, cooking equipment, and ingredients. Because of the sheer popularity of Chinese cuisine in the West, there are plenty of Chinese takeaways and restaurants here. But to suit the perceived Western palate, restaurants often alter

Tuesday, November 19, 2019

Proposal to be a nursing home dministrator Thesis

To be a nursing home dministrator - Thesis Proposal Example As part of my experience then, I worked with Genesis Health Care System as a coordinator of their Medicare customers. During this time I was in charge of managing the assigned schedule of these customers, monitoring all the certifications forms in the facility among many other duties you that this course have fully equipped me with the ability to manage a nursing facility very effectively while ensuring that all the patients together with their visitors are safe. I also have been working as a Nurse Supervisor in Baltimore with Manor care Dulaney in the year 2010 until now supervising all many activities in the pace and attending to several complaints that are brought forward by different customers. Therefore can just state that my purpose in requesting for the position is to serve people with most diligence and utmost commitment to my work given that I have effective communication skills. It is then my hope that this opportunity will be granted to me. Thank

Sunday, November 17, 2019

China and Globalization Essay Example for Free

China and Globalization Essay China’s rapid ascent as one of the world’s fastest-growing economies (Adornino Wilcox, 96) has triggered enormous attention among scholars interested not only in the political, economic and social underpinnings of its continued growth but also in the implications of its increased integration with the global economy. Indeed, an examination of the unique characteristic of China’s development and transition from a planned, centralized economy based on the socialist ideology to the liberal, open-market economy it is today strengthens the arguments in support of globalization. On the other hand, the impact of its liberalization and democratization on China’s poor also presents a critical view on the trade-offs of global integration. The stage for China’s entry into the global economy was clearly set by the transition from a closed, relatively self-sufficient economy which was crystallized in the post-Mao era under Deng Xiaoping’s leadership in the Chinese Communist Party. In the late 1970s, the Party began instituting domestic economic and social reforms mirroring its abandonment of the socialist economy and ideology in favor of neoliberal economics. (Adormino Wilcox 96) Among the major reforms undertaken was the development and democratization of trade and markets, effectively allowing uncontrolled private ownership to the means of production, heretofore owned publicly, and the shift from a planned economy to a â€Å"market-oriented free trading system. † (Guan, 2001:118) Likewise, the Chinese government reduced state control and intervention in economic activities as it began to adopt an Open Door policy to attract foreign direct investment and facilitate the growth of China’s international trade. Thus, China became part of the global economy after economic liberalization and democratization. On the other hand, the country’s integration into the neoliberal world economic order has also been the subject of much criticism. Guan (2000) notes that the implementation of market reforms and China’s consequent integration drastically changed not only the country’s economic system but also important aspects of its social policy. (119) As a result of the shift to a free market economy, the State’s role in the provision of welfare and security for its citizens significantly diminished. For instance, food and price subsidies have been stopped and the poor are faced with the risks of unemployment. Likewise, Guan (2001) asserts that widening social inequality has also characterized modern China despite sustained economic growth and efforts at reforming social policy to provide safety nets for labor, agriculture, and other poor sectors. (243) Undoubtedly, knowledge of both the negative and positive aspects of liberalization informs the Chinese government’s attitude toward global economic integration. This is evident in the manner by which the state has controlled the pace of China’s integration with the international economy in order to preserve social stability. (Adornino Wilcox, 97; Yong Moore, 117) However, Yong and Moore (2004) attribute the State’s waryness of completely and totally embracing globalization to its fear of the inherent weaknesses and vulnerabilities of a globalized system that could jeopardize China’s â€Å"strategic outlook as an aspiring great power. † (117) China is thus effectively hindered from fully associating itself with the global economy due to its political identity as a socialist country and to the fact that the market reform has resulted into the further fragmentation of interests in Chinese society. Thus, it is in the most ironic sense that, as Adornino and Wilcox (2006) observe, the Chinese Communist Party legitimizes its rule and power through a flourishing capitalist economy. (100) The State is therefore careful of rushing headlong into a fully open, liberalized country since this would entail the further erosion of its power as â€Å"market reforms have increasingly devolved decision-making powers to producers and enterprise managers. † (Adornino Wilcox, 100) The further diffussion and decentralization of power threatens not only the leadership of the Chinese Communist Party but also endangers the country to social instability as the needs of its citizens become increasingly diverse and at the same time polarized between those benefitting from the market reform and those who have lost much because of it. (Adornino Wilcox, 100) China’s experience in globalization is arguably unique due to the government’s ambivalence in adopting a clearly Capitalist stance and ideology and the pressure created by the need for social equality. China’s integration to the global market is hampered by internal difficulties in aligning various political and economic interests. On the one hand, China’s economic restructuring has created a rapidly growing and expanding market and trading system integrated with the international economy. On the other hand, its government has to precariously balance competing interests in social and domestic policy, resolve the problems in social inequality, and at the same time reduce its involvement in economic activities as demanded by the free market economy. Thus, while the benefits of China’s rapidly growing economy is obvious for the elite, the host of political and social problems created in its wake also makes the majority of the Chinese people bear the brunt of the development from a clearly socialist path into an ambivalent capitalist society. Works Cited: Adormino, Giovanni and Wilcox, Russel G. â€Å"China: Between Social Stability and Market Integration. † China World Economy 14. 3(2006):95-108. Guan, Xin Ping. â€Å"China’s Social Policy: Reform and Development in the Context of Marketization and Globalization. † Social Policy and Administration 34. 1(2000):115-130. Guan, Xinping. â€Å"Globalization, Inequality, and Social Policy: China on the Treshold of Entry into the World Trade Organization. † Social Policy and Administration 35. 3(2001):242-257. Yong, Deng and Moore, Thomas G. â€Å"China Views Globalization: Toward a New Great Power Politics? † The Washington Quarterly 27. 3(2004):117-136.

Friday, November 15, 2019

Why The Adventures of Huckleberry Finn Should Not Be Banned Essay

The decision to ban the novel Huckleberry Finn from classrooms and libraries has been an ongoing controversy. The presence of the 'n word' and the treatment towards Jim, and other blacks in general, has made many readers uncomfortable. Despite this fact, Huckleberry Finn has been and remains a classic read. I do not believe the novel should be banned or sanitized because it is a part of American history whether it is good or bad, also we have no right to change someone's writing simply because we do not like how it is written, Mark Twain's writing should not be penalized because of the ideals of today. Sanitizing Huckleberry Finn would be ignoring America's past and history. Revising the original version of the book is not staying true to the period in which Twain was writing. The language of the book depicts America's past(Rawls 1). The language used is appropriate for this specific time period. People would not have referred to slaves or African Americans in any other way. Altering Huckleberry Finn and changing the racial slurs would make the novel lean towards a more fictional direction. Erasing racial labels does not erase race or racism. Wanting the world to be less racist does not give anyone the right to change someone writing. Being less racist would mean that the world could recognize words and their meanings as a sign of how much we have evolved(Dawkins 1). It is wrong to ignore the past simply because we don't know how to explain it. A large part of moving forward in the world depends on addressing problems and difficult situations. People have been reading "Huck Finn" and "Tom Sawyer for over a century and it has not stopped us from evolving and moving past slavery and racism for the most part. Why should we all... ...t"(Mullen 1). We need to remember and acknowledge the fact that these young people are juniors and seniors who differ in ages from 16 to 18 and in some cases are halfway to legal adulthood. The students reading this novel can make decisions for themselves based on what they know as right or wrong. Reading Huckleberry Finn one time in their literature class will not change that. Huckleberry Finn should not be banned or sanitized because it is a part of American history whether it is good or bad, also we have no right to change someone's writing simply because we do not like how it is written, Mark Twain's writing should not be penalized because of the ideals of today. If you find the book offensive, don't read it or buy it. There are countless amounts of offensive books that people find no interest in, however that does not mean we change them or rewrite them.

Tuesday, November 12, 2019

Baroque Art Essay

It’s hard to make a distinction in which the beginning of the Baroque period is clearly distinguished from that of the late Renaissance. Nonetheless, Baroque art is emotional, decorative and a direct result of the Counter-Reformation movement in Europe. During the Baroque period, there was a dramatic religious split in the Church with the formation of Protestantism. Catholics reacted with the Counter-Reformation to revitalize Catholicism. They needed to attract viewers with religious art that more significantly impacted onlookers. Protestant areas (in the North) responded with a lack of religious art, concentrating, for example, on genre paintings that taught their viewers moral lessons. Compositions tended to have more open space. The Baroque style originated in Italy and spread north, profoundly affecting the rest of Europe as it spread. In his survey of art history text, Gardner’s Art Through the Ages: A Global History, Fred S. Kleiner asserts that the term Baroque is â€Å"problematic† because the era encompasses a broad range of genres and styles. At the same time, it is effective in describing the art of the 17th century, a style marked by dynamism and movement, drama and greatness. Since the masses could not read, there could be no better way to feed them religion-Catholicism’s particular view of it-than through grand pictures depicting Biblical lessons and the dominance of Catholicism, figured the Church. One of the most interesting examples of art as propaganda for the Catholic Church is Caravaggio’s Conversion of Saint Paul, painted ca. 1603. In 1600, Caravaggio was commissioned to paint two pictures. One is Crucifixion of Saint Peter, a dramatic and unconventional work. The other is Paul’s Conversion, which hangs across the chapel from Saint Peter in the church of Santa Maria del Popolo in Rome. Also known as Conversion on the Way to Damascus or The Road to Damascus, this depiction of Paul’s conversion is known as the most intriguing of the two paintings. In this grand picture Caravaggio portrays the moment described in the Bible, in the Book of Acts, when Paul (then Saul) falls to the ground in an epiphany from the Lord. The egocentric, Christian-hating Saul is on his way to Damascus, on a mission to witch-hunt Christians there. In Acts chapter 22, verses 6-7, Saul describes the moment: â€Å"About noon as I came near Damascus, suddenly a bright light from heaven flashed around me. I fell to the ground and heard a voice say to me, ‘Saul! Saul! Why do you persecute me? ‘† This information is important to consider when studying Caravaggio’s representation of the event. Caravaggio, who, in his personal life, was known to have an erratic disposition and not long after painting this scene, he fled Rome after killing a man (Encyclopedia Britannica) clearly was a revolutionary in his art. In this scene’s it perhaps showed the mystery in the man that represents Caravaggio’s sarcasm, his sardonic version of Jesus, who, after all, is the one who knocked Saul senseless. If so, what is it that Caravaggio is secretly saying about Jesus? We will never know, but the possibility is at least entertaining. Summary While Baroque art arose out of an effort to manipulate the masses through propaganda tactics, it changed and evolved as it spread throughout Europe. Today, the style can be appreciated for its many accomplishments, everything from its realistic renderings to its grand drama and its larger-than-life grandeur. Baroque art has an intensity and immediacy not seen prior. The exquisite attention to detail and the realism of the style are part of what defines this age. Many masters emerged from this era, masters whose styles are widely varied and whose intentions were just as varied, and much can be learned from them and the legacies they left behind in their art, music, literature and architecture. Combined, these characteristics make the Baroque style one of the most compelling periods in the history of Western art.

Sunday, November 10, 2019

Graduate Teacher Programme Essay

My passion in teaching children and young adults with diversified culture is attuned with my oral and written skills in the following languages: German, French, Spanish, Latin, and English. Early in life, I discovered that I have an innate ability to learn foreign languages and a keen interest in being with people with diverse nationalities. Though I am often regarded as a polyglot, there is nothing more fulfilling in my life than to be an effective educator. My interest in the field of education was confirmed when I started tutoring a young Vietnamese girl and working as an education coordinator of OBI, a DIY company in Germany. Although I will earn my first year of teaching experience in July 2009, the love of being with children and explaining their lessons in simple and well-organized manner has made my teachings useful, fun and easy to understand. In addition, I always inject a sense of humour to encourage active participation and to make the learning atmosphere relaxing and conducive to the individual differences of the young learners. I am fully aware that teaching is a challenging job but the intrinsic reward of awakening students’ interest and transforming them into a person capable of productively applying the knowledge that they have gained outweighs the challenges of this profession. In spite of being armed with the language proficiency skills that gave me the ability to speak English and four European languages, my desire to teach my native German language to young adults in the United Kingdom will only be possible upon the completion of the Graduate Teacher Programme of CILT. I am determined to earn a teaching credential in UK so I can teach and provide students with insights into my country’s history, culture and people. I believe that with my language skills, dedication to my profession, and the experiences that I have gained from my travel exposures, I am eligible for admission in this Graduate programme.

Friday, November 8, 2019

Score Card Essay

Score Card Essay Score Card Essay PERSONAL APPLICATION PORTFOLIO Eyasu Theodros 1. Provide a brief introductory statement highlighting your strength and supporting your application for this overseas assignment First of all I would like to express my gratitude for the consideration. I welcome the opportunity to be considered for the lead recruiting and training consultant role at our newly created office in United Arab Emirates. I have more than 10 years of experience in the recruitment and development of technical talent; Five (5) years of experience have been obtained in my current role. I have had direct responsibility for recruiting technical talent and assessing their need for additional training and certifications. Although I have not travelled internationally for business purpose , I traveled quite a lot to Africa, Asia and Europe. My positions had taken me to many cities throughout the U.S. where I had a chance to work with different kind of people with different social,economical and cultural background. I had a privilege to work with department heads to ensure that appropriate training and certification classes are arranged to meet specified employee and corporate goals. My current job responsibility requires me to overseas our upward mobility and career development programs. Specifically I am responsible to make sure that are clearly defined and communicated to all employees, and regularly evaluated to ensure that they are applicable to company goals as well as to the industry at large. I understand Every international venture it has its own benefits and challenges. Working with people from different backgrounds is not always straightforward It can be the source of the challenge and opportunity. Being lead recruiting and training consultant in the newly created office in United Arab Emirates requires more than professional skills and experience it will require a unique set of personal, cross cultural and intercultural communication skills. I believe that I have the personality and the professional dimensions required to serve successfully as an expatriate in United Arab Emirates. 2. Discuss the likely implications of the key similarities and differences in cultural values and how they will either serve as relative strength for you or as areas upon which you are likely to need support. (Use Hofstede, Project GLOBE, and other research to help with the challenges and ideas for overcoming them). Based on my research on the I have learned the following cultural values : * United Arab Emirates is an Arab country in the Southeast of the Arabian Peninsula on the Persian Gulf. * Islam is the official religion and Arabic is the official language. * UAE oil reserves are ranked as the world’s seventh-largest and is one of the most developed economies in Western Asia. * Many human rights issues for non-citizens exist with companies’ and employers’ non-compliance with labor laws. * The culture mainly revolves around the religion of Islam and traditional Arab and Bedouin culture * Women are not highly regarded in the UAE * Highly disciplined society * Believe in team spirit and support each other It is obvious there is a clear difference in cultural values. The most notable difference in cultural value is women right. In The U.S. women not only expect to be a part of the workforce but they also look forward to serving in leading roles and at very high levels. Islam shaped the overall beliefs and shared value system in United Arab Emirates,as a result of that women do not hold high esteem. Generally speaking the United Arab Emirates society is a musclinely oriented society. Furthermore, a cultural study of United Arab Emirates Hofstede, revealed that the society score very high on power distance, Masculinity, collectivist and uncertainty avoidance categories . Hofstede’s

Tuesday, November 5, 2019

A Brief History of the Selfie

A Brief History of the Selfie Selfie is the slang term for self portrait, a photograph you take of yourself, usually taken using a mirror or with a camera held at arms length. The act of taking and sharing selfies has become widely popular due to digital cameras, the internet, the ubiquity of social media platforms like Facebook and, of course, because of peoples endless fascination with their own image. The word selfie was even chosen as the Word of the Year in 2013 by the Oxford English Dictionary, which has the following entry for the word: a photograph that one has taken of oneself, typically with a smartphone or webcam and uploaded to a social media website. History of the Self Portrait So who took the first selfie? In discussing the invention of the first selfie, we have to first pay homage to the film camera and the early history of photography as photography self portraits were taking place long before the invention of Facebook and smartphones. One example is American photographer Robert Cornelius, who took a self portrait daguerreotype (first practical process of photography) of himself in 1839. The image is also considered one of the earliest photographs of a person. In 1914, 13-year-old Russian Grand Duchess Anastasia Nikolaevna took a self portrait using a Kodak Brownie box camera (invented in in 1900) and sent the photograph to a friend with the following note, I took this picture of myself looking at the mirror. It was very hard as my hands were trembling. Nikolaevna appears to have been the first teenager to take a selfie. So Who Invented the Selfie?   Australia has laid claim to inventing the modern day selfie. In September 2001, a group of Australians created a website and uploaded the first digital self portraits onto the internet. On 13 September 2002, the first recorded published use of the term selfie to describe a self portrait photograph occurred on the Australian internet forum (ABC Online). The anonymous poster wrote the following along with posting a selfie of himself: Um, drunk at a mates 21st, I tripped over and landed lip first (with front teeth coming a very close second) on a set of steps. I had a hole about 1cm long right through my bottom lip. And sorry about the focus, it was a selfie. A Hollywood cameraman named Lester Wisbrod claims he is first person to take celebrity selfies, (a self-taken photo of himself and a celebrity) and has been doing so since 1981. Medical authorities have begun to associate the taking of too many selfies as a potentially unhealthy sign of mental health issues. Take the case of 19-year-old Danny Bowman, who attempted suicide after failing to take what he considered the perfect selfie. Bowman was spending most of his waking hours taking hundreds of selfies everyday, losing weight and dropping out of school in the process. Becoming obsessed with taking selfies is often a sign of body dysmorphic disorder, an anxiety disorder about personal appearance. Danny Bowman was diagnosed with this condition.

Sunday, November 3, 2019

Samsung Marketing Principles Essay Example | Topics and Well Written Essays - 1000 words

Samsung Marketing Principles - Essay Example The present research has identified that the principles that marketers work with are together with product/service quality and value, competitiveness in innovation, the value of a brand name, understanding the competitors and consumers as well as better market research. The Samsung Corporation specializes in electronics among other products and has been viewed as among the global ‘giants’ in the industry together with the likes of Apple Corporation and others. The corporation has grown to command a global effect since its formation with much of its strength being noted in strategic and effective ‘product life cycle’, effective ‘pricing mechanisms’, high rates of diversification as well as improved and better quality products. Besides, the corporation has been very strategic in marketing practices which have enabled the company effectively capture a global market segment through wonderful and high quality in products, high levels of innovation, h igh brand value and the better understanding of prevailing market environment through market research. Moreover, the corporation adopts great advertising slogans which include the Galaxy ‘S’ slogan ‘The Next Big Thing is Already Here’ and the ‘just like you have been there’ which have been most effective in marketing the company’s products across the globe. Over years, the company has effectively been designing and introducing to market advanced products as seen through the product evolution of the company. In the early years of the formation of Samsung group, it specialized in the production of black and white TVs, later came the color and later incorporated the digital productions. Besides, the corporation has diversified on the product line to include not only the TVs but also fridges, phones, and computer applications among others. Nevertheless, as a global player, it is worth noting that the company has had to brave stiff pressure b y competition from other players in the industry such as the Apple Corporation, for the mobile telephones.

Friday, November 1, 2019

Article Research Paper Example | Topics and Well Written Essays - 250 words - 1

Article - Research Paper Example The settlement of the dispute was fair. This is because the judge followed the law of the Loose-Fish which states that when a fish is loose, it is fair game to whosoever catches it first (Fast-fish and Loose-fish 575). Since the plaintiffs had forsaken their boats and lines with the whale, the whale was no longer in their custody, thus loose. The article is about possession of property. The article talks about the universal undisputable laws, whether written or unwritten, that are used to solve any disputes that arise over the ownership of property. That is the main theme of the article. The article also discusses a dispute, whereby the judge used the law of Loose-Fish to give a ruling. In addition, the article discusses the common person’s feelings towards the laws of possessing property and gives different examples of situations where the law was applied and how the law seems unfair in most situations. â€Å"Fast-fish and Loose-fish.† n.d. Web. Accessed 15Th September 2014.

Wednesday, October 30, 2019

The History of Toyota Corporation Essay Example | Topics and Well Written Essays - 500 words

The History of Toyota Corporation - Essay Example   Accordingly, the reporters averred that â€Å"safety analysts found an estimated 2000 cases in which owners of Toyota cars including Camry, Prius, and Lexus, reported that their cars surged without warning up to speeds of 100 miles per hour† (Ross, et.al., 2009, par. 2). As a result, there have been congressional hearings scheduled to investigate the complaints and the cases focusing on the safety problems posed by Toyota cars in the US. In this regard, this essay aims to evaluate whether or not Toyota was treated fairly in those hearings. When evaluating the congressional hearings, there are diverse sides that must be considered, to wit: Toyota’s explanation, The National Highway Traffic Safety Administration (NHTSA), testimonies from safety research institutes and other automotive authorities, the victims of the runaway cars, and the public. Toyota’s defense through James Lentz, president, and COO of Toyota US revealed in his testimony that â€Å"no proble ms exist with the electric throttle control system in our vehicles. Rather, floor mats and sticky accelerators are to blame" (Farber, 2010, par. 7). Two testimonies, however, blamed the accidents on the electrical malfunction with testimonial reports and personal testing and analysis. The side of the NHTSA is being criticized due to previous agency investigators subsequently being employed by Toyota. Any investigation on the sudden acceleration accidents could have been influenced and biased due to connections with Toyota. However, the hearings found â€Å"no violation for these two employees† (Schone & Rhee, 2010, 3). The victims have filed legal cases against Toyota for having sustained injuries with deaths to family members. Also at risk are the public who could be victims of these kinds of car accidents.

Monday, October 28, 2019

A Review Of Pixar Animation Studios Commerce Essay

A Review Of Pixar Animation Studios Commerce Essay Pixar(2010) Pixar is an American animation production company based in California, United States. The company was started in the year 1979 as the part of the computer division of Lucasfilm and was bought by The Walt Disney Company in the year 2006. The company during its 17 years of existence has delivered several movies that has redefined the world of visual technology and animation. Pixar is known for its some of the basic values that form the foundation of its unbeatable success. People at Pixar are extremely talented and there exists an open collaboration among people coming from multiple disciplines. However, a formal structure is followed at the company where it is necessary for every member to ensure enhancement of three inter-related facets of the business, namely, leadership, process and accountability. Leadership is taken very seriously at Pixar and it is ensured that leaders are able to tune their communications, and value the vision of the organization and come up with the ability to provide lots of ideas (Jeremy, 2010) Managers as well as workers of the enterprise have the freedom of expression so that their vision and ideas can be communicated freely that helps the organization to come up with innovative ideas ensuring a sustainable position in the market (Morris, Jeremy, 2010). Another important element of Pixars environment refers to its collaborative approach towards work. It is fine to have talented people hired in the company, but it is equally important to make these people work in a motivated manner towards achievement of organizational goals (Milter and Matveev, 2004). At Pixar, everyone is made to understand that his/her success lies in the success of all other members. This helps in moving in a collaborative manner to ensure that everyone working in the company succee ds. The team spirit at Pixar helps in development o fold hires and new hands in a similar fashion with a healthy respect for each other resulting in an environment of credibility and trust prevailing throughout the organization. Apart, from these two elements, accountability forms the foundation of the working environment at Pixar. Leaders and managers at Pixar follow a clear line of accountability that helps them in seeking ways to improve themselves. Every project is headed by a Director/Producer duo, to whom all members of the project are accountable. These directors and producers are in turn accountable to leaders of the company and have the opportunity to utilize the experience and knowledge of senior filmmakers who are the part of top management of the company. In short, Pixar follows a highly structured process aims at fostering a meaningful collaboration resulting in a culture that comprise of value for ability and contribution of others. Cultural Analysis Before going for a discussion on cultural analysis, we need to understand the meaning of culture in a proper manner. Various scholars and academicians have given several definitions for culture. Formally, culture has been defined as a pattern of shared beliefs that were developed by a group during the process of external adaptation and internal integration, that has worked well enough to be considered valid and, therefore, to be taught to new members as the correct way to perceive, think, and feel in relation to those problems. Martin (2002) explained that everyone knows about the groups, organizations, and societies in which certain beliefs and values prevail at cross purposes with the beliefs of others, resulting in a condition where conflicts and ambiguity prevails in a high degree. This is often the result of insufficient stability prevailing among members, insufficient shared history of experience, or the presence of several subgroups with difference in their personal experience s (Thorngate, 2004). Many a times conflicts and ambiguity also results because of the fact that an individual is not a part of a single groups but belongs to several different groups and this has an impact on the assumptions and beliefs that one brings to a particular group and is influences by the assumptions that re appropriate to some other groups to which an individual belong. Khan (2005) argued that it is necessary that people are matched with the organization in order to ensure success of the company. There is a set of collective rules through which a company operates, which is termed as the culture of the organization. (Conolly, 2008) explained that employees of the enterprise should be well aware of their workplace that will clearly define appropriate and inappropriate behavior. In the present paper, an analysis of cross-cultural issues arising out of the merger of The Walt Disney and Pixar will be undertaken. It makes it necessary to understand the meaning of cross-cultural analysis. Under a cross-cultural analysis, an investigation is made into the ways through which people coming from different backgrounds communicate with each other. Whenever any merger takes place there is an amalgamation of the culture of the two organizations participating in the merger (Stening, 2002). Here several cross-cultural issues may arise because of the interaction of people coming from two different groups with different background, beliefs, values and functions. Cross-cultural analysis thrives to harness the utilitarian function of culture in order to use it as a mode of increasing the adaptation of people and bringing an improvement in patterns of communication (Nigel, 2001). It is one of the discipline of international management that focus on cultural encounters, aiming at discovery of methods that can be adopted to handle cultural differences that often give rise to conflicts, ambiguity and miscommunication. There are several different models that can be used to conduct a cross-cultural analysis. Various models includes those suggested by Hawkins (1992), Terpstra and Sarathy (2000), Hofstede (1994), and Wills (1991). The framework suggested by Hawkins and Terpstra are similar in nature and explains some of the common elements such as values, education and learning, social status and organization. Hawkins has tried to approach culture from the perspective of a consumer lifestyle, while Terpstra approaches culture in somewhat wider contexts. Thus, it is much more easy to use the model suggested by Terpstra and Sarathy. In addition, Hofstedes model will be used to understand the various dimensions of culture that are based upon individualism, power distance, masculinity and uncertainty avoidance. Wills (1991) considered learning as the key element of their model of culture. This will explain the basic idea of culture at Pixar as after the merger with The Walt Disney, the major aim of the co mpany was to establish Pixar as a learning organization. The dimensions of learning are used to consider a model of cross-cultural analysis suggesting a relationship between high/low context of a culture and the rate at which new products are adapted. In addition, it is to be noted that culture and leadership are interconnected. These are viewed as the two sides of the same coin, in that leaders first create cultures when they create groups and organizations (Edgar, 2004). Once cultures exists they determine the criteria for leadership and thus determine who will or will not be a leader. The unique function of leadership helps in managing the existing culture in case the elements of a culture becomes dysfunctional. Leadership also manages evolution of culture and change in such a way that the group is able to thrive in a changed environment also (Bal, 1999). Thus, it is right to say that it is necessary to understand the culture both for group members as well as for their leaders. The cultural analysis in relation to leadership roles will also be discussed and analyzed for Pixar. Cross Cultural Issues at Pixar The Walt Disney acquired Pixar with the view that Pixar would be able to bring some creativity to Disney, which had lost the luster in its animation. However, various major factors of the success of a merger were recognized by both the parties and they emphasized on The concept of transformational leadership and the importance of its existence for the success of the merger Creating a new strategic vision and mission for the new organization that is shared by both the parties to the merger Developing and maintaining learning teams resulting in fostering a learning environment throughout the organization. Creating and maintain a learning culture throughout the merged organization. Pixar is well known for its culture of collective creativity. Management think in a way to build capability to recover when some failures occur and not in the direction of preventing the risk. It is believed that smart people are more important as compared to good ideas (Catmull, 2008). The company aims at enhancing the power of creative people and builds a creative culture on the foundation of active feedback among peers. An open culture and communication prevails in the organization where people at all levels support each other and help each other to turn out their best (Catmull, 2008). All members of the organization respect each other and there are very rare cases of any unhealthy conflicts with groups having considerable problem-solving powers that act as an inspiration to be creative and innovative. However, with the merger of Pixar with The Walt Disney, the culture of the two organizations also merged and then arouse several cross-cultural issues that could have resulted in a failure of the merger if not managed properly (Haspeslagh, 2006). The Walt Disney is characterized with a highly regimented culture while Pixar is known for its unique, free-spirited, independent work dynamic culture (Lam; Chi and Lee, 2007). The successful combination of these two totally different cultures was the hallmark for the success of the merger. In case Disney would have made any attempt to get the people of Pixar work under pressure to generate efficiencies, even though the way of increasing its productivity or bringing about an elimination of the overlapping support positions, would have resulted in high rates of turnover with skilled employees leaving the Disney Pixar (Lam and Lee). It is to be noted that many a time sin such highly skilled industries such as animation and communication, people are allowed to let go because of skill gap. However, it is the issue of cultural gap that makes most of the skilled people switch companies frequently in animation and communicat ion industry (Keating, 2006). It is the clear understanding of magnitude of synergies that makes the mergers successful. Analysis of the cross-cultural issues at Disney Pixar As discussed in the previous section, to manage cross-cultural issues at Disney Pixar, management concentrated on four important elements of transformational leadership, shared vision, learning team and learning culture. These elements and Disney Pixars approach to these are discussed as follows: Transformational Leadership at Disney Pixar It is necessary that an organization have transformational leaders in order to develop creative thinking and problem solving to foster organizational growth. Transformational leaders are those who lead through social exchange. They help their followers grow and develop into leaders by responding to individual followers needs by empowering them and by aligning the objectives and goals of the individual followers, the leader, the group and the larger organization (Riggo and Bernard, 2008). It is the elements that can encourage organizations to develop and change more rapidly so as to be able to meet challenges of dynamic and competitive environments. Disney Pixar followed the approach of defining and developing the transformational leadership. The company decided to follow the approach in order to make employees easily adapt the new culture, which is a mix of the cultures of two organizations. It is believed that creative powers come from creative leadership (Riggo, 2008). It is so because effective leadership helps in effective development of support structures, the necessary resources and access to the experience and knowledge of the top management of the organization. At Pixar, access to the brain trust of the organization was easy for all individuals because of its independent and free-spirit culture. However, it was for Disneys culture to adopt this key feature in order to be successful in the competitive environment. Transformational leadership was chosen as a route to achieve this objective and make Disney Pixar a learning organization. Shared Strategic Vision Another key element ensuring the success of a merger is the sharing of a shared vision of goals and objectives by the merging organization. This helps in providing proper guidance and reducing the anxieties and uncertainties associated with the process of merger. It is necessary in case of a merger to develop an environment of learning throughout the organization. This is possible only if there is an availability of diverse learning teams that are led by leaders who are sharing a common strategic vision. An organization is able to create a sustainable competitive advantage through such a process (Jemison, 2006). This further makes it easy to manage the increasing complexities associated with economies of scale and then competitors find it more difficult to copy a companys operational methods (Janik, 2006). As explained by Gill (2010), managing through a shared vision proves to be much more productive as compared to the management done through coercion or control. Creation of a shared vision refers to the process where a consensus has to be achieved on the direction of the group and on the desired results. The basic aim is to make the members of a team approach their work with aim of achieving same goals for the future and being guided by same principles. A shared vision is also necessary for developing and fostering learning and change in an organization. In the case of Disney Pixar, a formal team of leaders was created in order to integrate the two companies. Among these steps, the Vice President of Pixar was appointed as the chief creative officer of Disneys and Pixars animation studios. Despite of his having the authority to green light films for both the studios, the ultimate authority to approve rested in the hands of Disneys CEO. The main aim was to maintain the Pixars culture. However, it is not enough to develop teams of leaders. It is necessary that leading teams emerge throughout the organization and leaders try to develop learning of each and every individual about the new cultural values, mission and vision of the organization and the objectives for which the various operations are being carried out in the organization (Gancel and Rodgers, 2002). Every individual is required to have a commitment towards the strategic vision of the merger. There is a need of combining the best skills as two organizations to enhance the shar ing of the strategic vision and avoid any cultural issues. Developing Team Learning At Pixar, it is believed that providing freedom to take decisions helps in development of teams. People are given full chance to be creative and use their ideas in order to learn from their success or failures. The cofounder of Pixar and his executives gives tremendous authority to their directors. All decision-making authority rests in the hands of teams and no single individual is considered as a decisions making authority. The rule is that the opinions and advice received from the brain trusts of directors will be used only as an advice and directors have full authority to refuse their suggestions if it does not fit their plans. However, Disney having a tight control culture, followed an approach where corporate executives micromanage by keeping tight control over budgets and entering in the departments to take final creative decisions. These two different approaches resulted in several cultural issues after the merger. Many of the key employees left the company because of Disneys dominating cultural values. Ed Catmull, the cofounder of Pixar had recently changed his vision to build the organization where everyone work in the direction of creating a magic even when the directors and cofounders are gone (Prokesh, 2008). This called for a strong transition in the culture of the organization where executives were expected to do something of themselves even when people carrying out the organization were not there. Same was expected out of Disney, and unfortunately Disneys staff lacked the spirit and failed to develop a strong learning approach towards their work. Creating a Learning Culture Traditionally, organizations used to follow a top to down bureaucratic, controlled and narrow approach to management. This approach used to limit the learning process in the organization. In case of a learning organization, new directions of growth and development can be identified and recognized that makes it possible to handle challenges and problems. In todays competitive global era, diversity and cross-cultural complexities have become the synonymous to the challenges that a business organization face while improving their operational efficiency. Disney Pixar failed to recognize the method through which an organization can turn into a learning organization (Keating, 2006). The process is being undertaken successfully at Pixar through developing relationships and recognizing the fact that talent is rare and thus its retention is essential. Ed Catmull believes that the assumptions of the organization must be constantly challenged and the search for flaws that can destroy the culture of the organization should not stop throughout the operations of the organization. However, the process could not be undertaken successfully at Disney Pixar and resulted in several cultural issues. The new company was unable to keep Pixars talent together as there were vast differences between the cultural values and working styles of the two companies (Haspeslagh, 2006). Management was not successful in creating a learning culture throughout the organization and the unionized culture of Disney may not successfully coexist with non-unionized culture of Pixar. Recommendations Disney Pixar has failed at many levels while making the merger successful. The company has taken strong steps to initiate learning in the organization but it is doubtful whether such learning will be institutionalized throughout the organization. Some recommendations to foster learning and avoid any cultural clashes are discussed as follows: A utilization of differences can be made through the use of matrix strategy. This will help in finding a perfect balance between the competencies of managers of both the companies. In addition communication plays an important role in managing cultural differences (Lodorfos, 2006). Leaders should allow open communication and integration between team members as well as between teams to ensure smooth flow of knowledge and information. This will help in people from both the organization understand each others values, beliefs and working style resulting in more respect for each others culture (Harding and Rouse, 2006). Treating the partner company members with respect is the key to the success of a merger. Additionally, formal as well as informal training should be provided to the employees of Disney in order to adjust themselves with the open and free culture of Pixar. The decision making authority should not rest in the hands of few authorities and managers must be delegated more and mo re decision making power as in case of Pixar. Furthermore, Disney and Pixar studios are kept separate in order to reduce the complications. However, it is advised to design a single studio where a combined set of values coming from the combination of the ideas of both the companies should be fostered to ensure success of the merger. This is so because keeping the two parts of the Disney-Pixar merger as separate organizations can create the conditions for separation in future. Such a separation will result in more differences on account of cultural values and style of leading to more clashes and conflicts among the individuals of two companies. Disney-Pixar should aim at developing a learning organization through efficient flow of information and knowledge throughout the organization in order to be successful in future. Conclusion From the above discussion, it can be concluded that proper management of cultural differences is one of the key factors in success of a merger. Todays business environment is characterized with an increasing number of organizations desiring to avail the advantage of globalization. Many of the companies take the route of mergers and acquisitions to achieve the objective. Many of such mergers fail due to cultural clashes among people of different organizations. Each of the merged company is required to integrate the corporate cultures of their organizations. It is the leadership style, management styles and communication lines that are necessary to be developed and managed in order to be successful in managing cross-cultural issues. It is evident that there is always a possibility of cross-cultural issues in case of a merger that cannot be avoided at any cost. However, it is possible to manage these issues through developing the organizations into a learning organization in order to fo ster knowledge sharing throughput the organization resulting a in a successful merger.

Friday, October 25, 2019

A Prayer For Owen Meany Essay -- essays research papers

Prayer As A Symbol in Irving’s A PRAYER FOR OWEN MEANY In John Irving’s A PRAYER FOR OWEN MEANY there are many prominent symbols. Those of arm-less figures, water, and angels are a few of the more prominent ones but, there are also many symbols that are much more subtle than those few. The most prominent of the subtle symbols is that of prayer. Prayer, in an of itself, is an idea. But, in A PRAYER FOR OWEN MEANY, Irving uses it to convey many more abstract concepts. "THE TROUBLE WITH CHURCH IS THE SERVICE." Owen states. "A SERVICE IS CONDUCTED FOR A MASS AUDIENCE. JUST WHEN I START TO LIKE THE HYMN, EVERYONE PLOPS DOWN TO PRAY. JUST WHEN I START TO HEAR THE PRAYER, EVERYONE POPS UP TO SING (23)." In this passage prayer is viewed only as a part of the "hocus-pocus (21)" of church ceremony. It is thus representative both of Owen’s view of church formality and ceremony, and of the attitudes that both Owen and Johnny hold toward certain aspects of the church and its traditions. This becomes important on a larger scale when the reader recognizes the conflict that plagues both Johnny and Owen when it comes to religious issues. Johnny states this point clearly when he says, "I was baptized in the Congregational Church, and after some years of fraternity with the Episcopalian...I became rather weak in my religion: in my teens I attended a non-denomination church. Then I became an Anglican...(1)." These freq uent internal religious conflict...

Thursday, October 24, 2019

Report on Importance of Communication in Tourism Industry

TOURISM AS COMMUNICATION: THE ROLE OF LANGUAGE IN TOURISM Ms. Neena Gupta V. Research Scholar, Dept. of  Ã‚  English , Univ. Of Jammu, Jammu-180006 Email:  [email  protected] com Phone: 9796491314 Introduction Tourism is one of the most remarkable success stories of modern times. The industry, which only began on a massive scale in the 1960’s, has grown rapidly and steadily for the past 30 years in terms of the income it generates and the number of people who travel abroad. Tourism is the largest service – sector in India. Tourism contributes 6. 23% to the national GDP Tourism generates 8. 8% of the total employment in India . India is to be a Tourism hotspot from 2009 to 2011. (This data is available on Indian Tourism Website). It has proved to be resilient in times of economic crisis and will continue to grow at a rapid pace of almost 4% a year in the 21st  century. According to the WTO (World Tourism Organization) forecasts, more than 700 million people will be travelling internationally by the year 2000, generating more than US $620 billion earning. But what is Tourism? It is important to understand Tourism as a concept as well as a phenomenon .It is not enough to treat Tourism as an industry and keep conducting research to increase profits. This industry is marketing aspects of a country or a region for profit. This implies that one invites visitors to access a part of one’s home or neighbourhood. This cannot be dismissed as mere business. Tourism, therefore, is an extremely complex endeavour. Not only are huge amount of money at stake, it is in addition providing economic incentives for protecting the natural environment, restoring cultural monuments, and preserving nature.In a small but important way, Tourism is contributing to the understanding among peoples of very different backgrounds. But above all, it performs the business of providing a break from stress of routine and fulfilling dreams of leisure travelling. Concept O f Tourism The dictionary  defines tourism as’travelling for pleasure’; and a tourist as ‘one who travels for pleasure. ’  Ã‚  Some definitions attempt to define Tourism in conceptual terms. These provide a theoretical framework in order to indentify the essential characteristics of tourism and what distinguishes it from similar, sometimes related, but different activities.Tourism is the temporary movement of people to destinations outside their normal places of work and residence, the activities undertaken during their stay in these destinations and the facilities created to cater to their needs. Thus Tourism cannot  be treated like any other industry. The  Twentieth century changed the world forever. Technological advances translated into rapid strides in development in all fields—economic, political, social, arts and culture. Travelling, for profit or pleasure, came out of its exclusivity and became more routine.In the feudal world only th e Aristocracy would embark on a ‘Grand Tour’ of the ‘Continent’ or a ‘Voyage’ around the world. A more equal and prosperous population led the world towards this complex phenomenon we call Tourism. In  Ã‚  its simplest form it is travel to new lands; the experience of the exotic in the unfamiliar; an attempt to educate ones’ self  Ã‚  or simply immerse ones’ self in the joys of travel. The space of a hundred years between the twentieth century and the twenty-first has changed tourism from travel to a form of social activity.Rapid strides in knowledge about different, and little known parts of the world and their cultures has revolutionized the concept of tourism. The conceptual framework of human ‘Thought’ has undergone several transformations and the new world is an amalgam of a considerable number of worlds formed out of disparate ‘thoughts’. Right from the onset of the last century the world has be en searched and researched as a set of separate but related structures.The smug and complacent divisions of nation, religion and God; of the earth and its resources; of the space surrounding humans broke down in an acknowledgement that all these are a common heritage of all. Intellectual movements that developed in France in the 1950s and 1960s analysed human culture  semiotically. They are concerned with the analysis of  language,  culture, and  society. The structuralist mode of reasoning has been applied in a diverse range of fields, including  anthropology,  sociology,  psychology,  literary-criticism  and  architecture.Post-structuralism emphasizes the ways in which different aspects of a cultural order, from its most banal material details to its most abstract theoretical exponents, determine one another. These philosophies  Ã‚  Ã‚  Ã‚  include many, widely varying disciplines into a synthetic view of knowledge and its relationship to experience, the body , society and economy – a synthesis in which these are a part. Social theorists such as  anthropologist  and  ethnographer  Claude Levi-Strauss,  Marshall Sahlins,  James Boon  and  Pierre Bourdieu  have analysed human culture and society as a system of structures that need to be studied and analysed.The Postmodern philosophy and other related philosophies  such as a structural and scientific approach to all human activities like marriage, cultural values, religious beliefs, social conventions, art and traditions of peoples of the world  is a movement away from the viewpoint of  modernism. More specifically it is a tendency in contemporary culture characterized by the problem of  objective truth  and inherent suspicion towards  global cultural narrative or meta-narrative.It involves the belief that many, if not all, apparent realities are only social constructs, as they are subject to change inherent to time and place. It emphasizes the role of l anguage, power relations, and motivations; in particular it attacks the use of sharp classifications that are absolute and rigid, rather, it holds realities to be plural and relative, and dependent on who the interested parties are and what their interests consist in. With so much thought being generated in a cross-cultural, globalised scene, the concept of tourism has become a many-layered complex of meanings.Tourism has become the subject of much research. In  Global Tourism,  Davidson contends that tourism is not an industry at all. Tourism should not be viewed as a product activity or product but as a social phenomenon, an experience or a process. Recent research on tourism postulates that there are three approaches in defining Tourism—technical, economical and holistic. The first attempts to collect data by identifying tourists; the second treats Tourism as a business and industry. Holistic approach or definition attempts to include the entire essence of the subject. GMS Dann treats Tourism as a sociological process, an art of promotion, with a discourse of its own. The language of Tourism has its own essence. Tourism as Communication The social aspect of tourism enhances its value as a communicative process because  Tourism is an industry with a difference. There is an undeniable exchange between places and people. This exchange is what is meant by communication. Communication happens at many levels (even for one single action), in many different ways, and for most beings, as well as certain machines.Several, if not all, fields of study dedicate a portion of attention to communication widely, some recognizing that animals can communicate with each other as well as human beings, and some are more narrow, only including human beings within the different parameters of human symbolic interaction. Communication  is the activity of conveying  Ã‚  information. Communication  requires a sender, a message, and an intended recipient, although the receiver need not be present or aware of the sender's intent to communicate at the time of communication; thus communication can occur across vast distances in time and space.Communication requires that the communicating parties share an area of communicative commonality. The communication process is complete once the receiver has understood the sender. Thus, communication is a two- way process. The interaction of the tourist with the places he visits and the people he meets is therefore, a form of communication in which both the visitor and the visited form a communication cycle. A considerable amount of weightage is given to the power of impressions on the mind of a person living in the twenty-first century.One of the most important aspects of Tourism is the communication of the impressions created in the minds of tourists. These include non-verbal aspects — sights and sounds communicate a general impression– and the verbal aspect of communication– language p lays an important role in creating impressions. In the field of Tourism, communication, both non-verbal and verbal, can play a vital role in the promotion and profitability of this socio-economic process. THE  Ã‚  LANGUAGE OF TOURISM The third part of the paper deals with the language of tourism and its relevance to tourism in India.The International standard for Travel and Tourism, as recommended by the Ottawa Conference and adopted by UN  Ã‚  Statistical  Ã‚  Committee , proposed  Ã‚  leisure, recreation and holidays; visiting friends and relatives; business and professional; health treatment; religion/ pilgrimage; historical; other (transit etc. ),as tourist activities. The Global Tourist in India seeks  novelty, history,  knowledge, retreat, shopping,  medical expertise, and the endless variety of Indian culture   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Every field has its language—the language of music, of art†¦so does Tourism.The language of Tourism, however, comprises of the non- verbal and verbal aspects of Tourism. Non- Verbal Communication And Tourism Nonverbal communication  describes the process of conveying meaning in the form of non-word messages such as  Ã‚  gesture,  body language  or  posture;  facial expression  and eye contact; object communication such as  clothing,  hairstyles,  architecture,  symbols  and  infographics, as well as through an aggregate of the above. Non-verbal communication is also called silent language and plays a key role in human day to day life from habits to etiquettes to civic sense and moral attitude.Visual communication  is the conveyance of ideas and information through creation of visual representations. Primarily associated with  two dimensional  images, it includes:  signs,  typography,  drawing,  graphic design,  illustration, colours, and electronic resources, video and TV. Canadian media scholar  Harold Innis  had the theory that people use different typ es of media to communicate and which one they choose to use will offer different possibilities for the shape and durability of society.His famous example of this is using  ancient Egypt  and looking at the ways they built themselves out of media with very different properties stone and papyrus. Papyrus is what he called ‘Space Binding'. It made possible the transmission of written orders across space, empires and enables the waging of distant military campaigns and colonial administration. The other is stone and ‘Time Binding', through the construction of temples and the pyramids that  Ã‚  can sustain their authority generation to generation, through this media they can change and shape communication in their society.This is an instance of Historical Tourism as well as visual and non-verbal communication. There are several examples of non-verbal and visual signs in the context of Tourism. These include historical monuments, places of interest, scenery, national par ks, rivers, forests etc. Indian Tourism offers an endless variety in all these. But our historical edifices silently communicate our inability to treasure our  controversial history, and our indifference towards the proud preservation of our cultural heritage, through the defacement of our historical structures by both, the public and the government.Keeping these points in mind one only has to  Ã‚  look around oneself to see what kind of non-verbal language we are using to woo our Tourist—filth on roads, dirty toilets, rape of foreign tourists, over-pricing of souvenirs, cheating, shabby treatment of women and the elderly, throwing water over balconies, or garbage in the handiest corner,†¦ the list of the  Ã‚  non-verbal images India communicates to the world through the tourists is not always what one wishes to project or convey. First we have to improve our non- verbal and visual signals; then our verbal skills.The sensitive advertisements made by` Incredible Ind ia’ are a very good step in this direction. The ‘DevoAtithiBhavo’ campaign is trying to sensitise the Indian public to view their actions and understand how they can appear to the outsiders or to Tourists. Verbal communication  is related to words and does not synonym for verbal or spoken message. Therefore, vocal voices that are not words, such as a mumble, or singing a wordless note, are nonverbal. Sign languages and writing are normally known as verbal communication.Nonverbal communication can be done by any  sensory  channel like with the help of sight, hear, smell, feel or taste. The forms of  verbal communication are sound, words, speaking, and language. Verbal aspects of language are  Visible or Written and Audible or Spoken,  Speech also contains nonverbal elements known as  paralanguage. These include voice quality, emotion and speaking style as well as prosodic features such as  rhythm,  intonation  and  stress. Likewise, written t exts include nonverbal elements such as handwriting style, spatial arrangement of words and the use of  emoticons  to convey emotional expressions in pictorial form.Oral communication,  while primarily referring to spoken verbal communication, typically relies on words, visual aids and non-verbal elements to support the conveyance of the meaning. Oral communication includes discussion, speeches, presentations, interpersonal communication and many other varieties. In face to face communication the  body language  and voice tonality plays a significant role and may have a greater impact on the listener than the intended content of the spoken words. Spoken Language contains elements like  audibility  and  comprehensibility.Comprehensibility lies in the correct  modulation,  accent,  intonation,  vocabulary,  grammar. Visible verbal Language  refers to  bill boards,  sign boards,  pamphlets/leaflets,  menus in restaurants,  magazines, books—t ourist guide-books, literary books†¦Here also bad printing, wrong spelling and shoddily translated works convey to Tourists the impression of a badly educated and unaware India. Communication is thus a process by which meaning is assigned and conveyed in an attempt to create shared understanding. This process enables  collaboration  and  cooperation.Language is the most natural link between humans today. The variety of languages in the world makes verbal communication a challenge. The development of English, Spanish and Chinese as the language of a major segment of the global population is a healthy development. A common, communicative language is required to enhance tourism Verbal Language and Indian Culture. There are many Indias within India. Linguistic identity is an integral part of Indian-ness and culture. Indian history, literature, science, medicine, religion and spiritual knowledge is a priceless heritage preserved in hundreds of languages.Language  in India is a many-splendoured thing  Ã¢â‚¬â€œÃ‚  there are several classes of  Indian languages– classical, regional,  dialect,  Ã‚  official,national. Since communication requires adeptness in language—both, national and international, Indian Tourism must pay attention to the socio-cultural-lingual aspect of India. Just as one pays attention to the non- verbal communication that Indians may convey to Tourists, it is important to ensure that the verbal communication of India and its public is impressive and Tourist-friendly.The language of any country or region is an indicator of the nature and complexity of its culture. The official languages of the country as well as of the states must be communicated to the Tourist in a befitting manner. This means that English and Hindi, and regional languages must be promoted and encouraged. This sounds simple but is a very tricky issue. With the emphasis on science and professional  subjects, language studies has been neglectedâ €”students and universities, both have let  Ã‚  the standard of language slide.Consequently, English, while preferred by the majority of young Indians, remains a difficult language to master, and native languages suffer due to indifference and the contempt of the familiar. Moreover, these languages do not seem to offer any avenues of advancement, as there are not many profitable careers in regional or rural languages. The Tourism sector can benefit enormously, at the same time it can revive  Ã‚  interest  Ã‚  in learning languages among the youth. It can, and should work towards raising the standard of language in the Tourism sector.It can do this in two major ways. First, it must engage persons with good language ability— in English, Hindi along with one or more regional languages. Second, it must invest time and money in Training. Language Training  in India is multi faceted—and involves the consideration of two vital issues–Indian Languages and In dian Heritage. The language Users—employees at  information desks, reception centers,  booking centres should have a high level of communication skills.The personnel working in the Tourist areas must be well-versed in the historical, geographical. cultural and socio-economic significance of the area they operate from. Tourist Guides  are a very visible face of tourism. A great presenter must capture the attention of the audience and connect with them. The audience or tourists should have a positive impact with his/her body language and tone of voice. Visual aid can help to facilitate effective communication and is almost always used in presentations for an audience.Here, the use of English, Hindi and of the local language is an important factor in making the experience a good means of communication between India and the Tourist. A widely cited and widely misinterpreted figure used to emphasize the importance of delivery states that â€Å"communication comprise 55% body language, 38% tone of voice, 7% content of words†, the so-called â€Å"7%-38%-55% rule†. This is not, however, what the cited research shows – rather, when conveying  emotion,  if body language, tone of voice, and words  disagree,  then body language and tone of voice will be believed more than words.A Guide who does not know the history and significance of the tourist item he is presenting would spoil the pleasure of the experience for the Tourist. If he knows and cannot communicate either due to poor communication skills or incomprehensible accent the whole exercise is rendered futile. Since the Guide represents, both, the tourism sector and the country and society of the visited, the poor performance of the Guide communicates a certain impression detrimental to the image of the country or state.At this point, an illustration of the use of Urdu in the Tourism of Jammu and Kashmir may add weight to the argument. If the personnel of the Tourist Departmen t have proficiency in English, Hindi, and Dogri, Urdu or Ladakhi, the temples of Jammu, the monuments of the Mughals and the eternal mountains of Ladakh would come alive for any Tourist and remind him forever of the richness, big-heartedness and timelessness of India. On the other hand, ignorant, and bad speakers may create the impression that a once great people have become an apology of a nation.Recommendations for making tourism more successful:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Make non-verbal signs of communication strong, correct and positive in their impact. People associated with the tourism industry must understand the vital role of language. Language is one of the most important tools in their work -kit   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  The attitude of the industry towards the language-ability of their policy-makers, executives and field-level workers should not be indifferent   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Training in Languages must be stringent   Ã‚  Ã‚  Ã ‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Special hubs must be created for teaching language skill ConclusionLanguage is a vital indicator of the level of any civilization. The level of the proficiency in language highlights culture of the people. Skill in the local, regional, national and an international language is the Brahamastra that will provide the cutting edge to successful Tourism SELECT  Ã‚  BIBLIOGRAPHY 1. Burkart, AJ and Medlik, S. Tourism: Past, Present and Future. London: Heinemann, 1974. 2. Conrady, Roland and Buck, Martin, ed. Trends and Issues in Global Tourism . Berlin: Springer, c2008. 3. Dann, Graham M. S. Global Tourism. New York: CABI Pub. , 2008. 4.Dann, Graham M. S. The Language of Tourist: A Sociolinguistic Perspective. Wallingford, Oxon, UK : CABI Pub. , 1996 5. Dann, Graham M. S. Tourist as a Metaphor of the Social World. New York: CABI Pub. , 2002 6. Leed, J. Eric. The Mind of the Traveler: From Gilgamesh to Global Tourism. NY: Basic Books, 1991. 7 . Meethan, Kevin. Tourism in Global Society: Place, Culture, Consumption. New York: Palgrave, 2001 8. Roudinesco, Elisabeth. Philosophy in Turbulent Times: Canguilhem, Sartre, Foucault, Althusser, Deleuze, Derrida. New York: Columbia University Press, 2008